‘Arogya
Rakshak’ – a program focusing on school hygiene, health clinics and community
nutritional centers aims to transform over 60,000 lives
in Andhra Pradesh
Reckitt Benckiser, the world’s leading consumer Health and Hygiene Company
joins hands with Apollo Hospitals Group to drive India’s health narrative
through #HealthierIndiaTogether. With the launch of ‘Arogya Rakshak’ Protected by Dettol, Cared by Apollo, the two pioneer brandswillwork towards
improving India’s Health Index. The program aims to touch60,000 lives by
strengthening the school hygiene program, health clinics and supporting
community nutritional centers in Andhra Pradesh by 2021.
This unique
partnership will enable an infection free environment by empowering clinics and
members of the medical fraternity with resources to create awareness programs
to promote good health. Special focus will also be on providing a balanced
nutrition with local foods to safeguard and protect the health of pregnant
women, lactating mothers, children and the elderly.
Dr.Prathap C Reddy, Founder Chairman, Apollo Hospitals
Group speaking about this partnership, said “This
unique initiative with RB will complement Total Health’s objective of providing
comprehensive care from prevention to cure to the people and help them lead
healthier and happier lives. Our partnership will help raise awareness about
the importance of hygiene amongst the masses.
In 2013, Apollo Hospitals launched Total Health initiative – a
comprehensive preventive care program in the Thavanampalle Mandal, Chittoor
District, Andhra Pradesh. As part of our initiative residents of 195 villages
were regularly screened, treated and given lifestyle advisory on preventive
care. It has resulted in hundreds of ‘disease-free diabetics’ and a stunning
decline in cancer mortality especially amongst women.”
Gaurav Jain, Senior Vice President, Africa, the Middle
East and South Asia (AMESA), RB Health said “We are extremely proud of the alliance
between RB and Apollo Hospitals Group that will help us build a
#HealthierIndiaTogether. Both companies have been proactively working in the
space to bridge the disparity in our healthcare system that primarily arises due
to the variance in availability and access to quality healthcare between across
different regions in India. Therefore, ‘Arogya Rakshak’ Protected by Dettol,
Cared by Apollo will create an enabling environment for both the companies to
show the power of working together towards building a healthier India.”
Over 2,000 employees
of RB and Apollo Hospitals Group together have taken a pledge to make personal
hygiene a priority for themselves and their families to help create a healthier
world.
With this wholistic
healthcare approach, the program will be a great value addition that will also
allow adoption of global best practices through trained medical practitioners.
With groundwork
already
kickstarted in Chittoor District, Andhra Pradesh, some key interventions of the
program are:
● 5 clinics in Aragonda have been named ‘Protected
by Dettol & Cared by Apollo’ that will maintain an infection free
environment through training
● A first of its kind training module launched for
paramedics and doctors which will focus on providing guiding principles of
maintaining infection free clinics by having SOPs for using various
disinfectants and personal protection methods to ensure hygiene. This will
start with 25 doctors which will be scaled up to 300 over the course of three
years.
Arogya Rakshak
aims to promote a healthy and happy living atmosphere through promotion and
protection of health, prevention of diseases, provision of sanitation and a
need-based community infrastructure development.
Dr Ravi Bhatnakar| Quick Success, Swatch India & Partnership with Global CEOhttps://www.youtube.com/watch?v=xUMxbAIZ8S8&list=PLpCwVBEMwi45knbS6Kng9F5bkDxhuX-w_
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https://www.youtube.com/watch?v=kCRWQpZ9eMM&list=PLpCwVBEMwi45knbS6Kng9F5bkDxhuX-w_&index=2
Arogya Rakshak | This is just a beginning | MOM signed by Dr Ravi & Dr Prathap Reddy
https://www.youtube.com/watch?v=-xctnkzzGWE&list=PLpCwVBEMwi45knbS6Kng9F5bkDxhuX-w_&index=3
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Prathap C Reddy, Gaurav Jain honoured at Arogya Rakshak Program
https://www.youtube.com/watch?v=UQ-5bdN9anw&list=PLpCwVBEMwi45knbS6Kng9F5bkDxhuX-w_&index=5
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