Mahindra Construction Equipment (MCE) of Mahindra & Mahindra Ltd., part of the Mahindra Group, today introduced BSIV compliant construction equipment with the launch of the new BSIV compliant Motor Grader - Mahindra RoadMaster G9075 & G9595 & Backhoe Loader – and Mahindra EarthMaster SX, and VX. .
MCE’s BSIV Range adheres to its commitment to lowest cost of maintenance in the industry. The MCE BSIV range will have a robust iMAXX telematics solution providing customers with diagnostic, prognostic, and predictive fleet management along with many other category-leading features. True to Mahindra’s belief of providing disruptive services, it reaffirms its commitment to superior performance, higher uptime and lower operating and owning costs, and thereby higher profits.
“Keeping with our brand purpose to guarantee prosperity for our customers for the Construction Equipment business, we are happy to introduce our BSIV range of Mahindra EarthMaster Backhoe Loaders. We are a challenger brand and our aim is to provide our customers with best-in-class solutions which provide high reliability and low owning and operating costs, thereby improving their productivity and profitability.”
Mr. Gupta further added, “We are also pleased to launch our BSIV compliant range of the Mahindra RoadMaster Motor Graders necessary due to the advent of new emission norms for the Construction Equipment industry. These tough and reliable products have been designed and developed in India after an in-depth understanding of the needs of the consumers which is the hallmark of Mahindra’s product development process.”
Currently over 7000 EarthMaster and over 700 RoadMaster are delighting customers with their 24x7 superior performance and are committed to building the nation frugally, driving higher prosperity in the ecosystem.