itel launches A46 - India’s
First Full Screen HD and AI Dual Camera Smartphone under 5K segment
2019 – Building
on its impressiveportfolio of smartphones under the 5K segment,itel, one
of the leading mobile brands from TRANSSION Holdings, launcheda fully loadedall-rounder
smartphone,itel A46at INR 4,999 in India.
The launch of A46 strongly
reinstates brand itel’s vision of democratizing technology,making superior
smartphone experience accessible and affordable for its discerning consumers. The
smartphone is a complete
package for consumers providing cutting edge technological features likeenhanced AI Dual Camera,Dual
security features – Multifunction fingerprint sensor and Face Unlock, 13.84cm (5.45) HD+ IPS full screen,
Dual 4G VoLTE, latest Android™ Pie 9
OS and 2GB RAM memory all at a budget friendly price of INR 4999!
On the launch of this path-breaking product, Mr.
ArijeetTalapatra, CEO, TRANSSIONIndia
said, “We are confident that it will be a game changer for the first time
smartphone customers who look for full value in every purchase. Our DNA in brand itel is to engage, excite and surprise the
under 5K smartphone customers with best fit combination of product and price.The
latest launch is an epitome of magical features like 2GB RAM with Octa
Core processor for better performance &multi-tasking, AI Dual camera with
segment first smart recognition and text translation features, HD+ full screen,
Multi- Function Fingerprint Sensor, Smart Face Unlock amongst others at an incredibly low price.”
Commenting on the launch, Mr. Goldee Patnaik, Head of Marketing,
itelBusiness Unit said, “At itelwe have been doing intense
research across semi-urban and rural markets to understand consumer consumption
habits and relevance of smartphone in their day to day life. What we realized
is the benefit that smartphone provides is no less than a magic in their life
because of the entertainment and relevance it has in making their life better.
So we at itel have also defined our new brand essence ‘har haathmeinjaadu’,
wherein we aim to make our consumers experience magical while using an itel
smartphone i.e. best value bundled with trendy technology & features. itel A46
is an all-rounder smartphone with a powerful combination of technology,
aspirational features and aesthetics that will magically transform the sub 5k
category”.
A46 also comes with Reliance Jio free data offer where
customer gets 50GB additional free 4G data along with Rs. 1,200 instant
cashback on recharges of Rs. 198 and Rs. 299 over a period of 24 months.
itel A46- a rich
smartphone experience!
Establishing a connect with the semi urban and rural consumers, itel A46
comes loaded with an enhanced AI dual rear camera along with other premium and exciting
features. With a compact and sleek 8.9 mm design, the device comes with a fusion dual tone back
colourfinish. Running on the latest Android™ Pie 9 OS, the
itel A46 is poweredby 1.6
GHz Octa Core processor for seamless multi-tasking functionality. Furthermore, the
phone comes equipped with premium double security features like face unlock and
fingerprint sensor and supports Dual 4G VoLTE.
On the display front, itel A46 comes packedwith
the 13.84 cm (5.45) HD+ full screen with 18:9 aspect ratio and 1440*720
resolution.itel A46 runs on2400mAh batteryand is equipped with 2GB RAM and 16GB
internal storage along with a dedicated expandable memory up to128 GB.The
budget smartphone is equipped
with a 5.0MP selfie camera with soft flash and 8.0MP AI dual rearcamera. The
phone comes with a screen guard and silicone case in the box.
Magical experience to entry level smartphone users with AI dual rear
camera
itel A46 comes equipped with AI dual
rear camera that helps to capture clear photos and artistic portraits, thus
enhancing the experience of photography for the consumers. The smartphone-helps
to snap good photos easily anywhere anytime with inbuilt scenario detection feature that produces the best photos by
making automatic adjustments at the time of capturing the picture, basis the
prevalent conditions.The camera comes with smart recognition capability that supports
deep learning and large-scale image training, which can accurately identify
1001 types of objects. Alongside, italso supports textrecognition that can identify
printed textfrom newspaper, Magazines, etc for further editing. The camera is
also loaded with various modes
like face beauty,
portrait mode and bokeh mode that enhances the beauty of photography.
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