Leading Digital lending platform LoanTap partners with Big Basket’s HoReCa to

Leading Digital lending platform LoanTap partners with Big Basket’s HoReCa to launch financing Solutions 

• Collaboration to provide hassle-free credit options for businesses in the HoReCa industry

 

LoanTap, a leading digital lending platform, has announced a strategic partnership with Big Basket to introduce financing solutions for buyers from the Big Basket HoReCa segment. This collaboration aims to offer a unique and hassle-free experience to businesses in the HoReCa industry, enabling them to access credit quickly and conveniently.

Under this partnership, LoanTap will provide financing options to the customers of Big Basket in the HoReCa segment, with the general credit limit ranging from Rs 25,000 to 10 Lakhs. Customers will have a credit period of 30 days. By using a credit line as a payment method, customers will access 0% interest. This will encourage more customers to use the credit line as a payment method, increasing the number of transactions and thus, increasing market penetration of Big Basket's HoReCa segment.

The partnership between LoanTap and Big Basket's HoReCa segment will offer several benefits to both companies and their customers. LoanTap will be able to cater to small businesses through this arrangement and acquire new customers in the HoReCa market. This will provide LoanTap with an opportunity to create more personalized products to cater to the specific needs of businesses. On the other hand, Big Basket will be able to increase and retain its customer base by offering convenient financing options to its customers.

Commenting on the partnership, Mr Satyam Kumar, CEO & Co-Founder of LoanTap, said, "We are excited to partner with Big Basket's HoReCa segment to launch financing solutions for their customers. This partnership will enable us to reach out to more businesses and create more personalized products to cater to their needs. We are confident that our partnership with Big Basket's will bring benefits to both companies and their customers."

Mr Ashwath Ram, heading BigBasket’s HoReCa Division says, “The HoReCa (Hotel, Restaurant, and Catering) market in India is growing rapidly and has a lot of potential for organized suppliers. Additionally, the pandemic has resulted in an increase in home delivery services, which has further boosted the demand for food suppliers.

Bigbasket’s HoReCa market is expected to witness significant growth in the coming years with the increasing demand for quality food products and services. The food service market is expected to witness significant growth due to factors such as changing consumer behaviour, increasing disposable income, and the growth of tourism.

 

By partnering with LoanTap, Bigbasket’s HoReCa business customers benefit from having access to credit-based payment with 0% interest. This boosts our potential to tap into a small ticket market and expand the customer base. Additionally, this will help foray into the Cloud kitchen, QSRs, Restaurants and Bakery segments.”

The partnership will open up opportunities for both companies to explore new markets and expand their customer base. The companies will continue to work together to develop innovative solutions that meet the needs of businesses in the HoReCa industry. This partnership marks a significant milestone for both LoanTap and Big Basket's HoReCa segment, as they continue to strengthen their positions in the industry.

JOHNSON’S® unveils the new Cottontouch

JOHNSON’S® unveils the new Cottontouch® in India exclusively on e-commerce

~Uniquely blended with natural cotton the new range provides softness one has never experienced before~

JOHNSON’S® unveiled the innovative Cottontouch® range that is blended with natural cotton to provide the perfect way to care for a newborn’s delicate and sensitive skin. Exclusively launched on e-commerce, the new range of products comprises of a wash, lotion, cream and oil and is available on platforms – Amazon, Flipkart, Big Basket, FirstCry and Nykaa from today for the consumers.

JOHNSON’S® has a 125 year heritage of creating the safest products that moms have used with trust and confidence on their babies. This unique launch during these unprecedented times is an effort to address the increasing demand for efficacious products, based on science from trustworthy baby care brands in India. JOHNSON’S® has also on boarded over 700 influencers to welcome Cottontouch® in the Indian market.

Cottontouch® is an innovative range, a result of intensive research and development. It is a world’s first in baby care products that are infused with natural cotton and formulated for zero irritation. The soft, absorbent and naturally hypoallergenic cotton is suspended for the softest experience.

Manoj Gadgil, VP Marketing, Johnson & Johnson Consumer Division, India said, “We at JOHNSON’S® are known for our long-standing commitment towards safest baby care products that define what is best for baby. We have invested decades of research to understand baby skin and know the delicate skin of a newborn needs and deserves the gentlest care. That is why we are introducing Cottontouch® range that provides mothers with softness they have never experienced before. We have seen the demand for baby care significantly growing in the Indian market, even during lockdown phase and the ask from moms for the highest standard of safety in these times has inspired us to launch this product. We are hoping to reach out to as many parents possible through the e-commerce route and help them make their journey of parenthood more joyous.”

The new Cottontouch® will be available in the retail stores in a few weeks.

Links to the e-commerce portals:

https://www.flipkart.com/johnson's-store

LAY’S pays tribute to

LAY’S pays tribute to Tamil Nadu hero D Sivan

Postman D Sivan has been in the news for walking 15 Kms every day for 30 years to deliver letters in the remote areas of Tamil Nadu. Working with India Post, Sivan worked tirelessly every day and often against all odds to bring letters to the residents. This dedicated work of Sivan is Heartwork. 

Recognizing this unsung hero, LAY’S paid a special tribute to ‘Postman D Sivan’ as part of its on-going national campaign Heartwork. Through the post LAY’S expressed a special gratitude and applauded him for his relentless Heartwork that has brought smiles on countless people's faces.

As part of the initiative LAY’S has also collaborated with leading brands like ICICI Bank, Parachute, Dunzo, Big Basket, J K Type, Vistara, Grofers and together have thanked millions of these unsung heroes. 

LAY’S has tied up with the NGO - Smile Foundation and has donated over 40,000 hygiene kits to many sunch heroes across the country. The campaign also pays tribute to unsung heroes like farmers, retailers, truck drivers and many more who are working relentlessly during the tough times to bring joy to millions of people across the country.