Rado and Hrithik Roshan
Megastar joins Rado for festive celebrations in Chennai
Rado brand ambassador
and Bollywood megastar Hrithik Roshan was the guest of honour at the new Rado
store in VR Mall Chennai today where the pioneering Swiss watchmaker unveiled
its season’s festive collection.
Speaking
at the event, Hrithik Roshan said: “It is
a pleasure to be here in Chennai to launch Rado’s new festive season collection
at this beautiful new store. I have been with Rado for six years now and I really identify with the brand’s commitment
to pioneering design and the quality construction of the watches.”
As part of the festivities,Rado hosted an exclusive experiential evening themed
around the‘Elements of Time’ with celebrated Chef Manish Mehrotra to showcase
its stunning festive season collection. The evening was attended by Hrithik
Roshan, Bollywood actress Yami Gautam and a select group of glamorous guests.
Featuring stand out new pieces
from Rado’s key HyperChrome, DiaMaster, True Thinline and Tradition families, the
collection underlines the brand’s status as the Master of Materials, and as a
major design player in the watch industry. The event was a fantastic
opportunity for guests to experience the new collection first hand and to hear
the stories behind the watches from Rado experts. Among the new 2018
collection, the watches unveiled at the event were:
The new RadoDiaMaster collection
The new RadoDiaMaster models showcase Rado’s bold
approach to design and how the brand succeeds in daring to be different. With
pared-down details, and large, open and readable dials, the DiaMaster proudly
represent Rado’s minimalist design approach. New models in yellow gold and rose
gold colouredCeramosTMbring a new slimline but scratch-resistant
look to the collection; pioneering plasma features on the new COSC certified
Petite Seconde models and smoked sapphire crystal makes an appearance on the
new automatic edition, which also offers a glimpse of the movement inside.
The Rado Tradition 1965 Auto
Inspired by the original Rado Manhattan from 1965,
this new model takes the very best of the vintage timepiece and updates it to
suit the preferences of modern wearers.
With the look and feel true to the original Manhattan, but with a larger
case, more durable materials and super scratch-resistant sapphire crystal, this
is Tradition, updated for the 21st century.
RadoHyperChromeUltra Light
With the brand’s dedication to innovation and to
pushing boundaries, the new HyperChromeUltra Light is everything you’d expect
from a Rado, featuring groundbreaking materials, innovative new elements and
showstopping design. Presented in two earthy tones, the bronze and brown pieces
weigh just 56g but are obvious heavyweights in the style stakes.
Rado True Thinline Nature collection
Taking the essence of Rado, and blending it with
elements of the natural world, the True Thinline Nature collection demonstrates
Rado’s supreme ability to create high-tech ceramic colours beautifully and
consistently. The vibrant green, earthy brown and tranquil blue of the
collection are sure to find a home among watch enthusiasts who love nature and
distinctive colours and are looking for an item of long-lasting beauty and
quality.
Rado
is a globally recognised brand, famous for innovative design and its use of
revolutionary materials to create some of the world’s most durable watches.
Ever since its beginnings in Lengnau, Switzerland, Rado has been a pioneer,
with the brand philosophy “if we can imagine it, we can make it” still holding
true today.
