YES BANK adds host of new features to its

 YES BANK adds host of new features to its Credit Card Rewards Program

·         1^st Indian Bank to offer sharing of reward points on Bank’s Credit Cards

·         Exciting features including redemption against statement outstanding and ‘Points Plus Pay’ for customers to make the most of this festive season

 YES BANK has made its Credit Card Rewards Program even more rewarding by introducing a host of new features, in line with the Bank’s focus on customer-centric innovations. The new features, among others, include sharing of reward points - a first in the Indian Banking industry.

This enables YES BANK Credit Cardmembers to now spread the festive joy by sharing their credit card reward points with their friends and family*.

 Other exciting features and benefits allow Cardmembers to:

 -        Redeem credit card reward points against statement outstanding**

-        Redeem reward points in combination with balance payments through YES BANK Credit Card **

-        Never expiring reward points

-        Reward Points on wallet reload and payment of insurance premiums

-        Zero convenience fee on flight ticket bookings through YES Rewardz

-        Accelerated reward points on select categories – Travel, Dining, Grocery**

 Rajanish Prabhu, Business Head – Credit Cards & Merchant Acquisition, YES BANK said, “We are pleased to introduce this industry-first feature that allows sharing of reward points among the Bank’s Credit Cardmembers and believe this will be a game changer in the Credit Card industry in the country. The other exciting features across categories such as travel, dining, among others, will further enhance the experience through added rewards and value. We look forward to delivering a differentiated rewards experience and unique benefits when using our services.”

Customers can login to the Credit Cards Rewards Portal, to experience these new features. For more information, click here: 

https://www.yesrewardz.com/CreditCard/

 * The rewards points can only be shared with YES BANK Credit Cardmembers.

YES BANK and Worldline support merchants and communities by

YES BANK and Worldline support merchants and communities
by providing remote payment solutions through SMS Pay

·         Merchants can accept remote payments through SMS PAY using the POS Terminal

·         SMS Pay is offered to YES BANK Merchants at no additional cost

·         Assists in maintaining social distancing by providing remote and contactless payment solutions

 YES BANK announced the launch of SMS Pay functionality on POS terminals in partnership with Worldline, enabling merchants to accept contactless and remote payments from their customers. This initiative is in line with the Bank’s commitment to support small and medium businesses in restarting their businesses while providing safety to their customers. SMS Pay is a step towards facilitating merchants to accept remote payments on their POS machines and enabling their customers to transact safely from the comfort of their homes.

 Through this, a safe and simple platform is created for shopkeepers and merchants including local kirana stores & departmental stores enabling them to request payments against invoices by simply entering amount and customer contact details on their POS machines. Instantly an SMS is triggered to the customer’s mobile number with a payment link, allowing them to pay securely through their domestic debit and credit cards.

Speaking on the launch, Rajanish Prabhu, Business Head - Credit Cards and Merchant Acquisition, YES BANK, said “In line with the Bank’s strategy of building a transformed Digital Bank, we along with Worldline have been working on supporting our merchant partners through innovative solutions which help them unlock their businesses in a safe and convenient manner. SMS Pay is a simple yet convenient value addition to our merchant POS solutions and provides an alternative channel of payment acceptance for our merchants at zero incremental cost. SMS Pay will help in boosting business by providing merchants dual benefit of enabling them to serve outside their vicinity as payments can be made remotely as well providing safety and convenience to their customers.”

 Speaking on the launch, Deepak Chandnani, Managing Director, Worldline South Asia and Middle East said, "Consumers continue to increasingly prefer digital payment options over cash. Technology enabled contactless payment solutions are the need of the hour and Worldline is in the forefront of this emerging trend. We will continue to innovate and enhance the functionalities of all our acquiring solutions including POS terminals in order to provide convenient, frictionless and secure solutions for merchants as well as customers. We are pleased to extend our relationship with our trusted partner, YES BANK to provide the SMS Pay feature for their merchants.”

Platform Benefits:

·         Zero contact payments

·         Remote & quick setup on POS terminals

·         Trusted and secure

·         Easy to operate

 Simple and Instant Payment Process Flow

• YES BANK POS terminals have an SMS Pay option displayed in the terminal menu
• Upon selecting SMS Pay, the terminal prompts merchant to enter customer’s mobile number and sale amount
• The customer receives URL for making payment via SMS
• Customer completes the payment remotely via Internet payment gateway (IPG) page through his or her preferred mode of payment (domestic credit or debit card)
• Once the payment is complete, charge slip is generated from the POS machine and merchant can deliver goods or services