Badshah arrives on Josh, headlines CreatorThon in

 Badshah arrives on Josh, headlines CreatorThon in Maldives

~joins the Josh family exclusively till the end of the year~

~sets the bar for the 24-day, 3-city content marathon with a first-of-its-kind creator workshop~

 

Josh, India’s fastest growing and most-engaged short video app, has taken the creator world by storm with ‘CreatorThon’ – a content creation marathon designed exclusively for the family of Josh creators. After a successful first leg in Pondicherry, CreatorThon has travelled overseas to the island nation of Maldives, where an exclusive set of 10 Josh creators was paid a surprise visit by the king of desi-pop, Badshah. For Josh users, this is only the start of this content gala with Badshah who will also be exclusively associated with Josh till the end of the year.

 

In Maldives, Badshah was seen mentoring this select group of creators from across India in a first-of-its-kind workshop, who also got the chance of a lifetime to jam with him on a private yacht and groove to his hits. The highlight of the day was an early preview to Badshah’s upcoming single ‘Pani Pani’ which releases at the end of the month. The three-day event in Maldives packed with outdoor activities and professional shoots will manifest as exciting, short-video content on the Josh app. 

 

Concluding an action-packed day with these creators on the beautiful beaches of Maldives,Badshah said, “Kehte hain, log josh mein hosh kho bethte hai. But here, at this CreatorThon on Josh, we’re all in, we’re all charged, and I’ve had the best time reliving my work and my music through the lens of a short-video platform. Inspiration comes to creators in different forms, and the challenge and stimulation that accompanies this form of entertainment is infectious. Short-video is all the rage today, and I’m so excited to watch this new generation of creators make use of these perfectly-created opportunities to redefine where, when and how India consumes content.”

 

Welcoming Badshah to the family and sharing her excitement all the way from Maldives, Seher Bedi, Head of Josh Studios said, “CreatorThon is truly creator haven and just the start of a long, committed journey in discovering our stars of tomorrow. Badshah’s arrival today and his continued association with the platform is a huge boost for Josh in our attempt to break down the barriers between superstars and emerging creators and give the latter the platform they so very well deserve.”

 

Josh is a made-in-India, short-video app launched in September 2020 by VerSe Innovation. It represents a confluence of India’s top 200+ best creators, the 10 biggest music labels, 15+ million UGC creators, best in class content creation tools, the hottest entertainment formats, and formidable user demographics. Josh has been consistently rated as the leading Indian short-video app in India on the Play store with 100 million downloads. Currently, Josh is the fastest growing and most engaged short-video app in India with over 88 million MAUs (Monthly Active Users), 42 million DAUs (Daily Active Users) and 1.75+ billion video plays per day.

Josh launches 'CreatorThon' – an exclusive event for

                Josh launches 'CreatorThon' – an exclusive event for creators                                                           across Pondicherry, Maldives, Jaisalmer and Goa

Heads out with top creators to exotic locations across India and overseas

 

Josh, India’s fastest growing and most-engaged short video app, today announced the launch of Josh ‘CreatorThon’ – a content creation marathon crafted exclusively for Josh creators, to be held between April 12 to May 5 across beautiful locales. Launched as a multi-city campaign, Josh ‘CreatorThon’ kicks off in Pondicherry today and will travel to four exotic locations across India and overseas with unique creators to give them a flavor of the dynamism and energy of the short video ecosystem.

‘CreatorThon’, envisioned as a 24-day jazzed up event, is a one-of-a-kind opportunity where creators have been handpicked amongst a million and given an exclusive platform which would help them create unique, engaging content across all these beautiful locations. Landed today in India's Tiny Little France – Pondicherry, ‘CreatorThon’ would then move on to the island nation – Maldives (from April 17 to April 20) followed by Jaisalmer (from April 22 to April 25) before hitting the home stretch in Goa (from May 1 to May 5).

With this campaign, Josh aims to raise the bar for content creation in India as creators would be engaging in some never seen before, joshiley performances over the next few weeks. The on-ground activations would witness the creators’ josh all pumped up as they indulge in a variety of innovative and exciting activities named as – ‘Style in the City’, ‘Scary Boo’, ‘Reality Bites’ among others, and take the excitement and oomph factor through the roof. A team of professional stylists, make-up artists and photographers will be accompanying these content creators to cater to their fashion and styling needs.

Hailing the Josh creator community, Seher Bedi, Head of Josh Studios said, “Josh ‘CreatorThon’ is an opportunity for creators to travel with Josh as part of the Josh family. Our community gives creators tools to make their content as exciting as they want with all the resources, we offer them. Traveling to these destinations with the Josh team gives creators an opportunity not only to express their creativity but bond with the Josh community and feel pampered. Many exciting activities will give them fuel to explore content in new ways. We are excited to give new and thrilling experiences to our creators and CreatorThon will do just that!”

Josh is a made-in-India, short-video app launched in September 2020 by VerSe Innovation. It represents a confluence of India’s top 200+ best creators, the 10 biggest music labels, 15+ million UGC creators, best in class content creation tools, the hottest entertainment formats, and formidable user demographics. Josh has been consistently rated as the leading Indian short-video app in India on the Play store. Currently, Josh is the fastest growing and most engaged short-video app in India with over 88 million MAUs (Monthly Active Users), 42 million DAUs (Daily Active Users) and 1.75+ billion video plays per day. Josh Studios was unveiled in March 2021 to scale the short-video platform’s capabilities to create a cutting-edge content and talent hub.

IndiGo repatriated 643 citizens from

IndiGo repatriated 643 citizens from Qatar and Maldives

In-line with its commitment to support the nation and reunite the families amidst this pandemic, IndiGo operated four special international charter flights from Qatar and Maldives. The IndiGo flight 6E 9431 from Doha to Delhi transferred a total of 129 seafarers and marine passengers on June 11, 2020. Simultaneously, flight 6E 9108 from Male to Mumbai, flight 6E 9101 from Male to Hyderabad transferred total of 343 passengers on June 11, 2020 and flight 6E 9092 Male to Delhi transferred 171 passengers on June 12, 2020. The charter flights from Maldives were commissioned by High Commission of India in Maldives and operated while adhering to all precautionary measures and safety guidelines.

Mr. Ronojoy Dutta, Chief Executive Officer, IndiGo said, “It is heart-warming to contribute by extending our support in bringing back the stranded citizens and reuniting them with their families. We are thankful to both the governments for allowing us to operate these special flights at this crucial time, with safe return of Indian citizens. We look forward to contribute to the country in every possible way in these difficult times”. 

IndiGo supported in repatriation of 643 Indian citizens, with 129 from Qatar and 514 from Maldives.

IndiGo transports over 50T in its CarGo flights

IndiGo transports over 50T in its CarGo flights to Singapore and Maldives

In its endeavour to provide support to the nation in the current scenario, IndiGo operated three international CarGo flights, to and from Singapore and Maldives. IndiGo flights from Mumbai-Male-Mumbai, Trivandrum-Male-Trivandrum on May 02, 2020 and Mumbai-Bengaluru-Singapore-Mumbai on April 30, 2020 transported over 50 Tonnes of cargo including pharmaceuticals, fruits and vegetables in the belly and cabin. The flights were operated while observing all precautionary measures.

Mr. Ronojoy Dutta, Chief Executive Officer, IndiGo said, “We have been successfully using our A-320 passenger aircraft in a ‘freighter mode’ helping maintain and support supply chains in and out of the country at this critical time. Having previously operated these CarGo flights to the Gulf region, we have now operated these flights to Singapore from Bangalore and to Maldives from Trivandrum and Mumbai. While flying medical supplies, fresh vegetables and other export cargo, IndiGo continues to contribute and adapt its business to the needs of the hour”.

Mr Dutta further added, “We are grateful to the government for allowing to carry cargo in the cabin, which has enabled these operations during the lockdown period.”