Chennai’s Jewellers design show-stopping Forevermark diamond jewellery for
the red carpet
Forevermark diamonds have consistently adorned
celebrities on the world’s most important red carpets. This year, renowned
jewellers in the city, Vummidi Bangaru Jewellers,
NAC Jewellers and Mehta Jewellers have
designed exclusive jewellery for the 91st Annual Academy Awards. Inspired by
the talent and strength of Hollywood’s leading women, the jewellery designs
will be on display at the Forevermark Oscars Suite in Los Angeles for private
viewings and selection by celebrity stylists and top fashion media in the lead
up to film’s biggest awards ceremony.
Vummidi Bangaru Jewellers (VBJ) have created
chic and delicate chandelier earrings set in white gold and diamonds. The multi-strand
diamond droplets trickling down from a crescent resemble the sun and its
sparkling rays. These earrings are a perfect blend of contemporary and
traditional design.
NAC
Jewellers has designed three innovative pieces of
jewellery. A pair of peacock motif earrings, with the flair of the bird on one
ear and the dangling Forevermark diamond feathers on the other. A delicate
two-piece necklace is the talk-of-the town with beaded tassels hanging down the
back and sparkling Forevermark diamonds designed in geometrical shapes along
the neckline. The third piece is a floral palm jam in rose gold encrusted with
shimmering Forevermark diamonds.
Mehta
Jewellery has taken the traditional haath phool to the red
carpet with a trellised diamond bracelet attached to vintage inspired ring.
This detachable ring is designed to be worn on its own like a statement
cocktail ring studded with diamonds.
The expertly crafted piece feature Forevermark
diamonds that have a unique inscription number, which is an assurance that each
Forevermark diamond is beautiful, rare and responsibly sourced. Throughout a
Forevermark diamond's journey from rough to polished, particular care has been
taken to ensure responsible business practices, to support the advancement of
women and to protect the natural world. Less than one percent of the world’s
diamonds are worthy of this inscription, making a Forevermark diamond the
ultimate symbol of integrity for the world’s most glamorous red carpet.
Costantino
Papadimitriou, Chief Marketing Officer, Forevermark, explains, “As an international brand, we believe that a
Forevermark diamond represents more than just wearing a piece of diamond
jewellery on the red carpet, each Forevermark diamond embodies our values of
integrity, environmental stewardship and opportunities for women, supporting
their career ambitions and prospects in our diamond producing communities. As
the diamond brand of De Beers Group we are proud of this commitment to creating
positive change with a focus on gender equality and to building a culture that
is inclusive and diverse. We are delighted to work with partners who share
these same values. Our Forevermark jewellers have pushed the boundaries of
creativity in their designs for this year’s Oscars, which recognises and
celebrates outstanding achievements in film.”
“At Forevermark, it gives us immense pleasure to
see our Indian retail partners’ jewellery be a part of the Academy Awards year
after year and to showcase their exceptional diamond designs. We rigorously
pursue excellence in creativity, craftsmanship and innovation that is
flawlessly exhibited our diamond jewellery. Through our impeccable designs at
this prestigious event, Forevermark will take centre stage once again with its
beautiful, rare and responsibly sourced diamonds, raising the bar of creativity
on a global level.” says, Sachin Jain,
President, Forevermark Diamonds.
