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Showing posts with label yrf. Show all posts
Showing posts with label yrf. Show all posts

Tuesday, 11 September 2018

Varun-Anushka cycled for 10 hours

Varun-Anushka cycled for 10 hours daily in summer heat! 
 

Varun Dhawan plays an innocent tailor from heartland India in YRF's upcoming entertainer Sui Dhaaga – Made in India. The superstar essays the role of Mauji who dreams to make a name for himself. Rooted in heartland India, the film demanded it to be shot as authentically and as genuinely as possible. Cycle is the most common mode of transportation in small towns and director Sharat Katariya wanted Mauji to have a cycle to enhance the visual appeal of the location and the character.

“Mauji loves his cycle. He takes it everywhere he goes. Cycle is the most preferred transportation option in rural India and we had to include it because the cycle adds so much visual appeal to Mauji’s character. He chills on his cycle, he dreams on his cycle, he laughs, he cries on his cycle. Mauji and Mamta (Anushka Sharma) have some really beautiful moments with each other – bonding, talking and getting to know each other – when they go for the rides together. The cycle captures the beautiful, innocence of small town life and romance,” says Varun.

Anushka adds, 'We were in the peak summers of North India. I had to sit crossed legged on the cycle, which I was not used to. My body twisted the whole time cause I had to sit in a particular way. Sharat had said, never are you guys going to touch each other in the film, but I was somehow  holding the (seat) to save my life. We were sweaty, we were in aches and pains, my back was gone. "

Varun further adds, “We were shooting in the summer heat in Chanderi and Delhi and I was required to sometimes cycle for nearly  10  hours at a stretch. It was tough. I had to ride it daily for about 15 days and I was exhausted. There was a scene of Anushka and I falling down from the cycle. We fell right near the cliff and the crew came running to see if we were ok. For Mauji, the cycle is a symbol of struggle as well as aspiration. It is an invaluable addition to the character sketch of Mauji.”

A film about finding love and respect through self-reliance, Varun and Anushka have been paired for the first time and have become the most-awaited, freshest on-screen jodi of 2018. Sui Dhaaga - Made in India is set to release on September 28 this year. It brings together National Award winning producer-director combo of Maneesh Sharma and Sharat Katariya after their blockbuster Dum Laga Ke Haisha. The film is a special salute to the inherent entrepreneurial spirit that the youth of India and our local artisans have.

Tuesday, 21 August 2018

Varun-Anushka to celebrate homegrown entrepreneurs!

Varun-Anushka to celebrate homegrown entrepreneurs!

Mauji and Mamta, Aka Varun Dhawan and Anushka Sharma play homegrown craftsmen and small scale entrepreneurs chasing a dream for better life, wanting to take pride in their creations in YRF's upcoming entertainer Sui Dhaaga – Made in India. A film that brings together National Award winning producer-director combo of Maneesh Sharma and Sharat Katariya, Sui Dhaaga is a special salute to the inherent entrepreneurial spirit that the youth of India and our local artisans have. 

Maneesh Sharma says, “Our film is a celebration of entrepreneurship. The youth of the country is looking to stand tall on their own feet by using their talents. 



They are restless, disruptive and have a zing of entrepreneurship in them. Sui Dhaaga – Made in India champions that spirit. India is one of the youngest countries in the world and we have outstanding stories of success that will touch the hearts of everyone. Through our marketing campaign, we want to celebrate this young India that’s bursting with ideas and incredible talent.”


Varun adds, “We want to meet as many young entrepreneurs who are making a huge difference to the society they live in. We want to bring out their success stories so that they can be an inspiration for others.”

Anushka says, “We would like to meet these young entrepreneurs from across the country and celebrate the spirit of excellence in entrepreneurship.”

A film about finding love and respect through self-reliance, Varun and Anushka starrer Sui Dhaaga - Made in India is a heart-warming story that celebrates the spirit of self-reliance. 




The film’s plot is inspired by Mahatma Gandhi’s philosophy and takes a leaf out of the hugely acclaimed Make In India campaign. While Varun plays the role of a tailor, Anushka plays an embroiderer in the film. 

Both champion actors, Varun and Anushka have been paired for the first time and are definitely the most-awaited on-screen jodis of 2018. 

The National Award-winning, dream-team of director Sharat Katariya and producer Maneesh Sharma seems to have taken the bar of perfectionism several notches higher with the looks they have crafted for their leading actors.

Yash Raj Films’ entertainer Sui Dhaaga - Made in India is set to release on September 28 this year, just before Gandhi Jayanti.