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“Thavasimuthu Is One of the Most Challenging Characters I Have Portrayed” – Actor Karunaas on ‘Enna Vilai’

 *“Thavasimuthu Is One of the Most Challenging Characters I Have Portrayed” – Actor Karunaas on ‘Enna Vilai’* Actor Karunaas, who has succes...

Showing posts with label sonam kapoor. Show all posts
Showing posts with label sonam kapoor. Show all posts

Wednesday, 22 July 2020

Celebrities to take legal action against online

Celebrities to take legal action against online trollers
 threatening murder and rape

It is a wonder how the social media networks that were meant to share informative and positive aspects of our lives have now turned into a monster that is out to get to us, if not physically, then mentally and emotionally. A few days back, Mumbai Police busted a social media racket by arresting a man who would use multiple fake accounts to not only sell them to increase someone else’s followers but also to create panic and mayhem in the society.
Online trolling and bullying have become serious problems with so many people, especially for those who are already in the public eye.
Celebrities are faced with the vicious messages of a select few people who think they have the right to write these things. And it is not only about the messages anymore. The trollers have now sunk lower than before by adding physical assault threats to this.
In the wake of the death of Sushant Singh Rajput, people have fueled the nepotism debate and given it a whole new spin. Due to this, personalities like Karan Johar, Alia Bhatt, Salman Khan, Sonam Kapoor and others have been the target of a lot of hatred online.
Recently, we saw Alia Bhatt and Shaheen Bhatt take to their social media platforms to call out trollers who had sent hurtful messages to the latter, abusing the entire Bhatt family. Another similar situation was faced by actor Rhea Chakraborty who was called names and subjected to abuses which she brought to light via her social platform.
We have also come to know that Karan Johar, who is facing most of the unwarranted flak, is working on giving a befitting answer to those who have resorted to these tricks. The filmmaker has been consulting his lawyers to make sure that they take the right step against the trolls that are threatening him and his family members.
A source close to Karan Johar says, “Karan is actively pursuing legal action. A team of lawyers, as well as online tech experts, have come together to see this through. The tech people in the team are tracking the social media handles that are trying to intimidate him through violence. They want to unearth these accounts, fake and real and submit the evidence to the relevant authorities. The comments got out of hand when people started to threaten physical harm and abuse to his children and gave rape threats against his mother.”
Several other celebrities have filed FIRs on similar subjects when they were the victim of such heinous cyber-bullying. The police have taken these complaints very seriously and are investigating the situation thoroughly.
If anyone is caught abusing or writing violent messages online would be liable to pay lakhs of rupees as fine along with the hefty imprisonment that comes with it under Section 67 of the IT Act and Section 507 IPC of the Indian legislation.
It would be smart for the online trollers to understand the gravity of their crime and beware of sending threats to others while hiding behind the anonymity of their profiles. The consequences for such acts will soon catch up to them.
Celebrities are faced with the vicious messages of a select few people who think they have the right to write these things. And it is not only about the messages anymore. The trollers have now sunk lower than before by adding physical assault threats to this.
In the wake of the death of Sushant Singh Rajput, people have fueled the nepotism debate and given it a whole new spin. Due to this, personalities like Karan Johar, Alia Bhatt, Salman Khan, Sonam Kapoor and others have been the target of a lot of hatred online.
Recently, we saw Alia Bhatt and Shaheen Bhatt take to their social media platforms to call out trollers who had sent hurtful messages to the latter, abusing the entire Bhatt family. Another similar situation was faced by actor Rhea Chakraborty who was called names and subjected to abuses which she brought to light via her social platform.
We have also come to know that Karan Johar, who is facing most of the unwarranted flak, is working on giving a befitting answer to those who have resorted to these tricks. The filmmaker has been consulting his lawyers to make sure that they take the right step against the trolls that are threatening him and his family members.
A source close to Karan Johar says, “Karan is actively pursuing legal action. A team of lawyers, as well as online tech experts, have come together to see this through. The tech people in the team are tracking the social media handles that are trying to intimidate him through violence. They want to unearth these accounts, fake and real and submit the evidence to the relevant authorities. The comments got out of hand when people started to threaten physical harm and abuse to his children and gave rape threats against his mother.”
Several other celebrities have filed FIRs on similar subjects when they were the victim of such heinous cyber-bullying. The police have taken these complaints very seriously and are investigating the situation thoroughly.
If anyone is caught abusing or writing violent messages online would be liable to pay lakhs of rupees as fine along with the hefty imprisonment that comes with it under Section 67 of the IT Act and Section 507 IPC of the Indian legislation.
It would be smart for the online trollers to understand the gravity of their crime and beware of sending threats to others while hiding behind the anonymity of their profiles. The consequences for such acts will soon catch up to them.

Sunday, 7 October 2018

UFO Moviez steps up to support the cinema medium

UFO MOVIEZ STEPS UP TO SUPPORT THE CINEMA MEDIUM
AND “FEED OUR FUTURE”, A NEW GLOBAL CINEMA ADVERTISING CAMPAIGN FOR
 THE UNITED NATIONS WORLD FOOD PROGRAMME (WFP)

Global cinema ad draws attention to the potential lost every time a child dies of hunger

Supported by SAWA, the Global Cinema Advertising Association, the­­ ad is to air in more than 30 countries. It invites viewers to help end hunger with WFP’s ShareTheMeal app. The ad is also supported by a Facebook and Instagram marketing campaign 

 UFO Moviez today announced its support for “Feed Our Future,” a powerful new advertising campaign aimed at getting global cinema audiences to tackle global hunger by supporting the United Nations World Food Programme (WFP), the world’s leading humanitarian organization fighting hunger worldwide. 

With the support of Facebook, “Feed Our Future” was launched via a Facebook Live from Facebook’s Mumbai office, and was hosted by renowned television personality Mini Mathur and featured: critically acclaimed director R Balki, the Founder of Feeding India Ankit Kawatra, celebrity chef and award-winning author Vicky Ratnani, Mr. Siddharth Bhardwaj, Chief Marketing Officer & National Sales Head, UFO Moviez and megastars Sonam Kapoor, Sonakshi Sinha, and UN Environment Goodwill Ambassador Dia Mirza.

“This is the first time in India that a campaign of this magnitude has run towards a global cause,” said Sanjay Gaikwad, Managing Directorof India’s largest digital cinema network UFO Moviez. “We’re happy to address the issue of global hunger in India with the World Food Programme. Cinema is the most impactful medium to deliver such a message to the audience in a highly captive environment. To add to this, UFO Moviez is the largest in-cinema advertising network and will run the emotionally stirring 60sec ad film across its screens for eight weeks.”

The 60-second cinema advertisement was conceived by advertising legend Sir John Hegarty and The Garage Soho. It was directed by acclaimed film director Lynne Ramsay and produced by award-winning production company Somesuch & Co. SAWA, the Global Cinema Advertising Association, in association with WFP, will air “Feed Our Future” on cinema screens in more than 30 countries with a call to action to download WFP’s mobile-app, ShareTheMeal.

The advertisement shows a bustling news conference with journalists vying to interview the recipient of a breakthrough medical research award. But the journalists learn that there was ultimately no medical breakthrough – the chilling conclusion reveals that Miriam Adeke, the young woman in question, had in fact died of hunger when she was only eight years old.

“The creative challenge here is to find a way of engaging the audience without resorting to endless images of starving children. Creating empathy by reminding the viewer that when a child dies, we all lose,” said Sir John Hegarty.

Inspired by the cinema advertisement’s message, Facebook is bringing the campaign to life through an integrated digital campaign. Borne from a “Hack for Good” at the recent Cannes Lions Festival for Creativity, the Facebook Messenger experience was created by a team of award-winning creatives from across the industry and Facebook’s Creative Shop to give viewers the opportunity to engage with the character from the advertisement and learn more about hunger. At a time when 821 million people – roughly one in nine of the global population – still go to bed on an empty stomach, this new digital integration will bring the offline online by connecting viewers with the cinema advertisement and the issue in an exciting new way.
 


“Hunger is a major global issue,” said Cheryl Wannell, CEO of SAWA. “It is therefore fitting that the Cinema medium, with its global reach, should be proactive in driving awareness for the World Food Programme. Millennials who are educated, socially aware and a hard to reach demographic, make up a large part of the Cinema audience and these are the people that can and will facilitate change. 







Since 2015, the Cinema Medium has stepped up to support the Sustainable Development Goals and we are committed in 2018 and beyond to make the World Food Programme famous by using the power and impact of the Cinema Medium. SAWA encourages other mediums to do likewise.”

The Facebook Messenger experience will enable viewers to engage with the ad’s main character, Miriam Adeke, to learn more about her story and the issue of hunger by searching ‘ShareTheMeal’ on Messenger. 

“Three million children die every year of hunger or malnutrition," said Corinne Woods, Director of Communications, Marketing and Advocacy of the United Nations World Food Programme“When partners like SAWA and their members step up, it helps us create a movement and generate support for our work to ensure that every child has the vital food and nutrition they need – not only to survive - but also to thrive."

Thanks to UFO Moviez’s generous support, the advertisement will air on UFO Moviez’s screens across India for the next eight weeks, and the message about aiming for a world with Zero Hunger will be heard by millions across India. 

For more information about the “Feed Our Future” advertisement and campaign, and to learn how to get involved in creating a world with Zero Hunger, please visit:www.wfp.org/feedourfuture.