Tata Capital rolls out Version 2.0 Digital Platform Exclusively

Tata Capital rolls out Version 2.0 Digital Platform Exclusively for MSMEs

Now Faster and Easier than before 

• MSME customers can now avail loans upto 50 lakhs within 4 hours

·         Minimal Documentation with 90 % faster and simpler processes

Tata Capital, the financial services arm of the Tata Group rolls out Version 2.0 digital platform to provide faster and easier loans exclusively for MSMEs. Customers can now use this enhanced digital platform to avail working capital loans upto 2 crores within 48 hours with minimal documentation. Loans are available across various categories i.e.  channel finance, sales invoice discounting and equipment finance.

Tata Capital ‘s Version 2.0 digital platform for MSMEs offers a series of value added features which are:

·         An automated credit scoring engine across all loan products

·         Digital underwriting capabilities using over 1000 data points

·         Seamless integration with a host of third-party information sources such as Udyog Aadhar, PAN, GST, ITR, CIN, bureau data, bank statement analysis amongst others, to eliminate data entry and enable immediate decisions. 

 “We are delighted to roll out Version 2.0 of Tata Capital‘s digital platform for MSMEs designed to bring even greater speed and convenience to our customers. As we enhance our existing digital SME offering, the approval process has become significantly faster with minimal data entry and documentation. Based on early usage data, we see an overall employee productivity increase of over 50%. With more and more SME customers adapting to digital platforms, we will continue to innovate and bring in differentiated services to the segment.” said Abonty Banerjee, Chief Marketing and Digital Officer, Tata Capital

Tata Capital launched their new digital lending platform for MSME a few months ago and so far over 50% of new customers are acquired using this platform. The platform has also enabled the organization to enter new segments and offer loans with lower-ticket sizes. Customers can now avail channel finance loans upto 2 crores, sales-invoice discounting facility upto 20 crores and equipment finance loans upto 1 crore.

“MSMEs significantly contributes over 17% to the GDP and help grow the economy. Tata Capital is committed to being a leading financial solution provider to the MSME segment. With technology as the backbone of our product offerings, we are able to meet the diverse credit needs of our customers. Our latest digital MSME offering comes with smarter features to bring true value to our customers’ credit requirements.” said Sarosh Amaria, COO, Commercial & SME Finance, Tata Capital Financial Services

Tata Capital’s latest digital platform for MSMEs is another feather in Tata Capital’s bouquet of digitized services. Along with voice-bot TIA and other focused digital initiatives, Tata Capital aims to meet the diverse needs of the ever- evolving customer. 

Tata tops Brand Finance India ranking in 2019

Tata tops Brand Finance India ranking in 2019,

Brand value grows 37% to $19.6 billion

Fastest growing brand among Top 25

The ‘Tata’ brand ranked as India’s most valuable brand in the Brand Finance India 100 2019 report. The total value of brand ‘Tata’ has risen by 37% to $19.6 billion as compared to $14.2 billion in 2018, surpassing the combined value of the second and third most valued brands in India.

According to Brand Finance, the world’s leading independent brand valuation consultancy, the increase in the valuation of the Tata brand is the result of its continuous leadership in the domestic market and improved performance across key segments like auto, steel, information technology, hotels, retail services, among others.

Mr. Harish Bhat, Brand Custodian, Tata Sons said, “Being recognised as India’s most valuable and fastest growing brand is a matter of pride for us. This is testament to the Tata brand’s strong inherent value, reflecting the trust consumers and stakeholders have placed in us. As we move ahead, our people first approach, industry leading technologies, expertise and strategic investments will further strengthen our brand.”

Mr. David Haigh, Chief Executive Officer, Brand Finance, said, “Tata Group is to be commended for its ability to scale new heights, as it is not only India’s most valuable brand, but has also recorded faster growth than any other brand in the top 25, with an impressive 37% increase. The Group’s brand presence across autos, IT services, steel and chemicals continues to go from strength to strength and remains a pioneering force to be reckoned with”.

Every year, Brand Finance values 5,000 of the world’s biggest brands. The 100 most valuable Indian brands are included in the Brand Finance India 100 2019 ranking. Brand value is understood as the net economic benefit that a brand owner would achieve by licensing the brand in the open market. Brand strength is the efficacy of a brand’s performance on intangible measures relative to its competitors.