Tricolor Inspired Fashion and Beauty trends from

                            Tricolor Inspired Fashion and Beauty trends from Amazon.in

Besides being a day of pride for our country, celebrate Independence Day by incorporating the tricolor in your wardrobe. Discover selections in saffron, green, indigo and white along with neutrals during Amazon’s Great Freedom Festival and shop to your heart’s content to commemorate the day of freedom.

Here are some styles for you to choose from to add to your wardrobe

Ethnic Dresses: A perfect mix of contemporary traditional style and prints, ethnic dresses are easy to wear and comfortable too. Opt for natural fabrics like linen and cotton in the tricolor palette – saffron, green, indigo and white. 

Recommended Products:
Aurelia Women's Regular Dress
W for Woman Anarkali Georgette Kurta  
Myx Women's Relaxed Kurta Dress 

Sleek Smartwatches: Add a semi-casual look to your outfit with a smartwatch. They are not only classy but are also equipped with the latest features such as smart notifications for added convenience

Recommended Products:
FCUK series 2 Full touch Smartwatch
Helix Smart 2.0 smartwatch
Fossil Gen 4 Women's Smartwatch

Ethnic Footwear: From flats to mojaris to sliders, ethnic footwear is an eternal classic. Make a confident statement with a touch of embroidery or mirror work to add definition to your tricolor attire.

Recommended Products:
Metro Women's Mules
Catwalk Women's Ethnic Tweed Kholapuris Slipper
Inc.5 Womens Casual Wear Slip On Wedges

Traditional Jewellery: Accessories like bright, colored bangles, mirror-studded silver rings, jhumkas and long silver earrings go well with just about any ethnic outfit. Opt for the right design in the tricolor scheme and add a touch of patriotism to your outfit.

Recommended Products:
I Jewels 18k Gold Plated Meena Work Leaf Shaped Jhumki Earring  
Zaveri Pearls Orange Crystal Finger Ring
Sukkhi Jewellery Set for Women

Eyes That Speak: As we continue to wear face masks, let our eyes do the talking. If you like keeping it low-key, opt for tricolor-themed liners and kohl, or you can get creative and elevate your lids with eyeshadows in the shades saffron, indigo and green with some shimmer.

Recommended Products:
Swiss Beauty MakeUp PRO 100 Color Eyeshadow Palette
Maybelline New York Girl's Gotta Go Out Eye Makeup Kit
SUGAR Eye Lit You So! Vivid Eyeliner - 02 Orange Honey

For Him:

Mandarin Collar Shirts: These shirts add a tinge of ethnicity and are ideal if you want to sport a traditional yet casual look. Choose one in solid shades in the tricolor scheme with micro or paisley prints and pair it with chinos for a polished look. 

Recommended Products:
Red Tape Men's Regular fit Casual Shirt
Park Avenue Men's Slim fit Casual Shirt   
Arrow Men's Slim Fit Shirt

Men’s Chinos: Fashion forward men can now upgrade their wardrobes with chinos in dark or pastel colors paired with a mandarin shirt or a short kurta, making it a perfect semi-traditional look. 

Recommended Products:
Allen Solly Men's Chino Skinny Jeans
Arrow Sports Men's Chino Slim Pants
Symbol Men's Slim Fit Pants

Leather Wallets: A classic compact wallet fits your pocket well and is designed to keep all your essentials organized. Opt for a leather wallet that makes a statement to complement your signature look. 

Recommended Products:
United Colors of Benetton Men's Genuine Leather Wallet
Fastrack Brown Leather Men's Wallet
Tommy Hilfiger Black Leather Men's Wallet

Men's Freshness Essentials: It is always good to feel clean and refreshed throughout the day. Be it a re-energizing body wash, face wash, body mist or deo, ensure these essentials are part of your grooming kit. 

Recommended Products:
Set Wet Cool, Action and Allure Avatar Deodorant Set
Garnier Men Power White Double Action Charcoal Face Wash
Solimo Shower Gel, Menthol

Nourishing Scalp Solutions: Following a haircare routine is essential for healthy hair. Choose the right shampoo, conditioner, hair oil and serum infused with ingredients that are beneficial in nourishing your scalp.

Recommended Products:
MyGlamm Superfood Onion & Moringa 4 in 1 combo
L'Oreal Paris Extraordinary Oil Hair Serum for Women and Men
Mamaearth Tea Tree Anti Dandruff Hair Oil

Hermoso – a Food, Fashion and Lifestyle pop-up by

*Hermoso – a Food, Fashion and Lifestyle pop-up by Aishwariya R Prithvi and Nethra M Pravin*

Hermoso is the first edition of the Food, Fashion & Lifestyle Pop Up by *Aishwariya R Prithvi and Nethra M Pravin.* Inaugurated by *Kiki Vijay and Meena Chhabria*, the pop up was just what the people of the city were looking for.

Click here to watch Keerthy Shanthanu inaugurating Wild Summer Collection at Hanu Reddy Residences:

Keerthy Shanthanu inagurates Wild Summer Collection at Hanu Reddy Residences | Hermoso | - YouTube

Hermoso presented the city with WILD SUMMER – bringing together different brands – giving us the opportunity to splurge on all the right things at the right time. The pop-up brought forth everything from skincare, jewellery to sarees and home décor.

WILD SUMMER featured a wide variety of brands like Madras Nirvana, Aagurusilks, The Pride shop, Daraa, La D Couture, The Truck Shop, Gee Slivers and Home Décor, Sparkle Breeze, Roos Food Concepts, Butyfulme Clothing, The Hermoso Shop, Marina’s Boutique, Diyu, Thavam Studioz, Cittahandmade, Up:Art, Little Eli, Shimo bakers, Sunlight Incense, Divine Caterers and many more.

At the end of the day, we can safely say that Hermoso gave one the opportunity to go on a shopping experience that is as well rounded as it gets!

Retailers continue to witness 67% degrowth, leading to

 Retailers continue to witness 67% degrowth, leading to non-recoverable economic damage to the value chain, finds RAI survey

The latest business survey conducted by the Retailers Association of India (RAI) with more than 100 big and small retailers revealed that there has been no significant growth in business for retailers even during the second half of June. Retailers witnessed 67% degrowth from June 15 to June 30 compared to the corresponding period last year. During the same time frame, malls witnessed 77% degrowth (y-o-y) on account of not being allowed to open uniformly across the country, high street retail showed degrowth of 62% (y-o-y) in business despite being allowed to open across India. 

Commenting on the current state of retail despite the best efforts of the Central Government to open retail, Kumar Rajagopalan, CEO, Retailers Association of India, said, “Although the quantum of degrowth marginally reduced in June 2020, The first quarter of FY21 continued to witness degrowth of -74%. The figures depict a grim situation for not just retailers but the entire economy as retail is the backbone of consumption. The need of the hour is concerted efforts by all stakeholders— While retailers are doing their bit by following stringent hygiene practices, the policymakers too need to ensure uniform opening of all kinds of retail across the country.”

An earlier consumer sentiment survey by RAI had revealed that more than 60% of the consumers will wait up to 90 days before shopping, keeping in mind expenditure and safety factors.  This has resulted in slow growth for the retail sector throughout June. The sentiment got reflected in categories like QSR and restaurants (-71%), followed by beauty, wellness, and personal care (-69%) and apparel, clothing, jewellery, watches, and other personal accessories (-67%).

As work from home continues in several places across the country even as we move further into unlock, it has reflected into a faster recovery for consumer durables (-19% y-o-y), followed by furniture and furnishing (-44% y-o-y) and Food and Grocery (-40% y-o-y) in June 2020 compared to June 2019. High street retail stores are leading this recovery across these categories, while business in malls continues to be in deep red.

In June, large size retailers (>300cr) witnessed a degrowth of 59% (y-o-y) and small retailers (<300cr sales) witnessed a degrowth of 69% (y-o-y). Region-wise findings indicate that West (-74% y-o-y) and North (-71% y-o-y) continue to suffer the most. East and South both signalled a 62% (y-o-y) fall in sales.

With Unlock 2.0 on the cards in the next few days and several sectors opening up, retail can hope for a revival of consumption and signs of recovery at least in the second quarter of the year

Mothers in Action

Mothers in Action

Mothers always reside in a very special corner of our heart. She instinctively understands our needs and stands by us like a warrior during our toughest moments of our life. With all of us under lockdown, mothers are making every means possible to lift our spirit and are constantly engaging tirelessly with household chores just to comfort us with her warm presence.

While the Mother’s Day is around the corner, let’s seize the day to make it special for ‘Mothers in Action’. Jewellery and adornments are something that makes for a perfect gift and the best part is you can order them online. This Mother’s Day surprise your mom by gifting her the jewellery that resonates and suits her style.

1.       The Perfectionist: She has an eye for everything around and believes in going the ideal way. She is a perfectionist in whatever she does. No matter how occupied, she makes it a point to give a finishing touch to her look. The electrifying gold pendant with neat cut and perfect edges are a sure-fire winner with her.

2. The Extra-ordinary: She doesn’t like following a trend. Instead, she goes a step ahead in a lookout for everything unique and extra-ordinary. Be it home décor or dressing up herself, she likes keeping it simple yet classy. Minimal, yet fashionable, a pair of sassy silver earrings will go perfectly with her overall style.


3. The Powerful: She is full of energy and radiates positive vibes wherever she goes. She is strong-headed and doesn’t take a long time in decision making. Her aura is powerful and she attracts goodness. With an evil eye charm pendant, she can flaunt her spiritual side.

4. The Bright and Bling: She likes extravagance and goes for everything bright and loud. She carries herself confidently while experimenting with the latest trends. An abstract contemporary designed silver ring will complement her undying spirit.

5. The Independent and Bold: She likes to do things by her own self, in her own style. She is fearless and takes most of her decision without seeking support from outside. A silver dragonfly pendant, adorned by Polki diamonds and multicolor details will resonate perfectly with her style and personality.


~Mia by Tanishq has an exquisite and alluring collection of diamond rings, earrings, pendant, bracelet and that goes well with all occasions. This Mother’s Day, celebrate with Mia and make it special. Mia by Tanishq is offering up to 15%* on Mia’s all jewellery collections. The offer is valid from 8th- 10th May 2020 on its e-commerce platform https://www.miabytanishq.com/

Tanishq brings Akshaya Tritiya online this year

Tanishq brings Akshaya Tritiya online this year ~The brand is focusing on e-commerce platform through an advance online booking process~

Tanishq builds a new contactless way of selling through technology

India, April 19, 2020: Tanishq, India’s leading and most trusted jewellery brand from the house of Tata today announced its plans of taking Akshaya Tritiya online this year. Tanishq will start its Akshaya Tritiya Offer from 18th -27th April 2020 on its e-commerce platform; www.tanishq.co.in . Once the situation returns to normalcy and services resume, the customers can either opt to go to the store and pick up their jewellery or get it delivered to their doorstep.

Akshaya Tritiya is also a traditional anchor for a lot of Tanishq’s customers, nearly 54% of its regular Akshaya Tritiya buyers expressed their interest to pursue the tradition of bringing gold as a harbinger of good times. Customers can choose from a wide range of gold coins to gold studded and diamond jewellery in rings, earrings, necklaces, bangles offering the best-in-class designer jewellery to customers, including its latest wedding collection.

Speaking on the importance of the occasion, Mr. Ajoy Chawla, CEO, Jewellery Division at Titan Company Limited, says “We decided to celebrate e Akshaya Tritiya this year in a unique way. Not only it celebrates the promise of prosperity, it also celebrates resilience, courage, & strength in these uncertain times. We are reaching out to customers to put out collective belief and hope in the tradition for a new beginning, and usher in a brighter tomorrow.”

He further adds, “Gold is always a safe haven as compared to other instruments. For Indians, gold is beyond an adornment metal. It is a symbol of security. So it symbolises beauty with the purpose of appreciating returns. Akshaya Tritiya is the time when a lot of customers buy wedding jewellery and we want those customers to consider us as their trusted wedding jeweller”

In his conclusion, “Contactless shopping experience throughout will be a new experience for us and for our customers as well. We have trained our retail team in the process. They are prepared to deal with our customers in the virtual world. We have launched new technology initiatives such as video calling feature, live assisted chat on our website and setting up of a remote war room to resolve any customer query in real-time to name a few. Creating unique experiences and superior customer services for our customers are at the heart of Tanishq.”

This Akshaya Tritiya Tanishq is offering Up To 25% off* on Making Charges of Gold and on Diamond Jewellery Value. Tanishq is also bringing a Gold Rate protection scheme, where customers can purchase gold coins at the prevailing gold rate and by doing so, they are entitled to exchange the coins at any store without any loss on making charges of coins for Jewellery purchase during the redemption period until end Nov 2020.

Customers can visit http://www.tanishq.co.in/offers for detailed offers.               

Kalyan Jewellers to expand South India presence with Rs. 300 Crore investment

Kalyan Jewellers, one of India’s leading jewellery brands, today announced their plan for expansion in South India. The company has earmarked Rs 300 crores towards expansion in key markets across the five states. This is in line with the company’s articulated strategy of investing in market penetration to touch 250 showrooms in five years.

Kalyan Jewellers plans to open eight showrooms across the Southern market, and the new launches will include two showrooms each in Andhra Pradesh, Tamil Nadu and Karnataka and one showroom each in Kerala and Telangana.

Speaking about the expansion plan, Mr TS Kalyanaraman, Chairman & Managing Director, Kalyan Jewellers said, “In the past year, our focus was to expand our operations in the non-South geographies, and we forayed into 10 new markets. We entered Assam, Chhattisgarh, Jharkhand and also added showrooms in Maharashtra, Delhi, West Bengal, Uttar Pradesh and Madhya Pradesh.  This year, South consolidation is a key focus. We see immense potential in the growing number of metros and mini metros here. We typically allot anywhere between Rs. 30-45 crores for a showroom, and we will continue to deploy our larger format showroom strategy, as it is a proven success model. We will also announce our outside south expansion plan soon.”

In keeping the legacy of trust associated with the brand, Kalyan Jewellers also announced the new ‘4-level assurance’ certificate initiative. The certificate gives customers an assurance of Purity, Manufacturing Quality, Resale and Exchange value and Quantity raw materials used in the product. This pioneering move, also guarantees customers free lifetime maintenance of jewellery along with great value on purchase, exchange and resale. While all jewellery retailed at Kalyan Jewellers goes through multiple purity tests and are all BIS hallmarked, the 4-level assurance certificate promises customers payment on the value of purity mentioned in the invoice during exchange or resale. The product information section under 4-level Assurance further clarifies that gold rate is charged on the total value of gold in the ornament -  after reducing the weight of other materials like lac, gemstones, glass, enamel etc, from the total weight of the product.

Kalyan Jewellers has been focusing on hyper-localisation in the context of merchandise, and communication, and has recently also announced the on-boarding of four regional ambassadors and influencers for the state of Maharashtra, Punjab, West Bengal and Rajasthan. The brand has plans to further expand in these regions, and these ambassadors will be a part of the brand’s communication in the respective markets and will also be involved in Kalyan’s customer centric initiatives.

In the South, Kalyan is associated with Prabhu (Tamil Nadu), Nagarjuna (Andhra Pradesh/Telangana), Shivraj Kumar (Karanataka) and Manju Warrier (Kerala) who continue to successfully establish the regional connect. Amitabh Bachchan, Jaya Bachchan,Swetha bachchan and Katrina Kaif represent the brand globally.

Jaipur Jewels presents Chronicle

Jaipur Jewels presents Chronicle, their latest collection of 

Gold and Diamond jewellery, from 11th to 13th October 

at Taj Coromandel

Jaipur Jewels presents Chronicle, their latest collection of Gold and Diamond jewellery, from 11th to 13th October at Taj Coromandel. This collection will showcase jewellery pieces that are timeless classics transformed into personalizable, uber contemporary wearables. The collection displays the high-quality craftsmanship and includes an array of exquisite necklaces, earrings, bangles and rings. These designs are classic and includes an amalgamation of polkis, diamonds, rubies and emeralds which reflect sheer opulence.  

Speaking on the occasion Mr. Vineet Naheta said “Jaipur Jewels has a legacy of creating jewellery that is truly timeless and designed for the modern bride of today. Chennai is a vibrant city and we are elevated to extend our presence in the city. 

With a legacy of over hundred and fifty years, Jaipur Jewels offers an unmatched collection of classic and contemporary designs, suitable for weddings, costume and festivities, including solitaires, women would love to flaunt. Jaipur Jewels are pioneers in Jadau Jewellery and scene stealing vintage creations exuding old world charm of Rajasthan alongside a refined & modern ready-to-wear selection. Each piece of jewellery is a concept born from the creator’s mind and lovingly crafted into a piece of legacy and art that is truly one-of-a-kind. Today the brand is renowned for giving paramount importance to superlative quality, craftsmanship and attention to detail.

Date:11th to 13th October 2018
Venue: Clive, Taj Coromandel,Nungambakkam