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Wednesday, 25 August 2021



Global Human Machine Interface (HMI) technology to be integrated in Pricol’s Next Generation Connected Driver Information Systems (DIS) for Automotive applications


Pricol Limited (BSE: 540293; NSE: PRICOLLTD), one of India’s leading automotive component and precision engineered product manufacturers, today announced a strategic partnership with Candera, a leading Human-Machine Interface (HMI) tool provider and development partner for worldwide automotive and industrial customers. This strategic technology partnership with Candera will enable Pricol to get access to global HMI solutions for their range of Next Generation Connected Driver Information System (DIS) products serving across all vehicle segments.


The Partnership between Pricol and Candera will empower both the companies to respond to automotive product design opportunities in India and the global markets with collaborative concurrent HMI engineering, shorter lead time, cost effective solutions, and having a single HMI tool to support Next Generation Display Systems developed on various platforms like Bluebell, IRIS, Genesis II etc.


Commenting on the alliance, Mr. Vikram Mohan, Managing Director, Pricol Limited said, “Pricol holds over 4 decades of expertise in DIS development as well as supplying across vehicle segments like 2W/ 4W/ ORV/ 3W. Our DIS products have immensely seen advancements in through their visually impactful Graphics (2D/2.5D/3D) content, high demand in customer convenience and ease of understanding information. Pricol had been looking for a suitable partner to design and develop HMI solutions collaboratively. Candera brings in CGI Studio and a HMI solution tool which supports in designing 2D / 2.5D / 3D graphics and assists the HMI designer with WYSIWYG (What You See Is What You Get), thus easing the graphics design tasks. We are delighted to be partnering with Candera to enhance our capability to deliver Next Generation Connected High-End Thin Film Transistor (TFT) based Digital Information Archiving System (DIAS) (single and multi-display) that meet our customers ever evolving technological needs.”


“We have been working with Pricol successfully during the past 18+ months to support building POCs for better graphics. This MoU now takes our alliance to the next level and we’re looking forward to supporting our mutual, worldwide customers to be successful in their business by creating powerful HMI solutions together with Pricol’s high-end technology DIAS,” says Mr. Reinhard Füricht, CEO, Candera.


The partnership is in line with Pricol’s continuous endeavor in adopting the next generation Emerging Technologies and Systems and Software process, such as high speed Multi Core Processor, Larger Displays, CGI Studio, ASPICE, AUTOSAR, ISO26262, Operating System (OS) based and Providing Connected Solutions like Over the Air (OTA), Vehicle tracking, remote diagnostics, predictive maintenance etc.

About Pricol


Pricol Limited is one of India’s leading automotive components and precision engineered products manufacturers head quartered in Coimbatore. Pricol commenced its operations in the year 1975 in Coimbatore, South India and today it strides as a reputable global brand in the automotive component and products business, highly recognized by top automotive OEMs across the world. The company carries out its business and operations in Driver Information Systems and Sensors, Pumps and Allied Products, Telematics and Wiping Systems catering to leading automotive OEMs in Two / Three Wheeler, Passenger Vehicles, Commercial Vehicles, Farm Equipment and Off-Road Vehicles across India and in International Markets (45+countries) with 2000+ product variants.


Today the company has 7 manufacturing plants across Coimbatore, NCR, Pantnagar, Pune & Sricity, 1 subsidiary manufacturing plant in Satara, India and 1 manufacturing unit in Indonesia with 2 international offices in Tokyo and in Singapore. Pricol Group is powered by 5000+ strong, dedicated workforce which resolutely pursues the mission to be PASSIONATE, SUSTAINABLE, DYNAMIC and EVOLVING. The logo addresses the synergistic relationship between the four stakeholders (Customers, Employees, Shareholders and Suppliers) working in a convergent manner in order to create value for each other. As, Indian markets are on the flow to march towards Electric Vehicles manufacturing, Pricol has already switched its gear to be EV ready across its product verticals.

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