ABP Network goes live in Tamil Nadu
The new digital platform will present authentic
and compelling stories that appeal to Tamil audiences
ABP Network has announced its entry into the Tamil Nadu market with the launch of its brand new digital platform, ‘ABP Nadu’. With this launch, the network plans to make major headway in the ultra-competitive Tamil digital news space. Extending its
belief in empowering the audience with unbiased and credible news, ABP
Nadu enters the market with the determination to create an informed and
open society.
Over the course of its journey, ABP Network has emerged as a pioneer within the regional news & content sphere. Their regional channels and digital platforms have successfully created a strong brand equity in their respective markets by truly entrenching themselves into the culture and ethos of every region they serve. ABP Network is successfully running regional channels/digital platforms in West Bengal (ABP Ananda), Maharashtra (ABP Majha), Gujarat (ABP Asmita), Punjab (ABP Sanjha), Uttar Pradesh & Uttarakhand (ABP Ganga), and Bihar (ABP Bihar).
As the network expands its presence to South India as well, the new digital platform will promise to present authentic and compelling stories that appeal to Tamil audiences.ABP
Network believes that the virtues of the Tamil language, its rich
literature, and vibrant culture have always been an integral part of
Tamil Nadu’s identity. ABP Nadu will, therefore, resonate with the new
progressive evolution of the state and serve to bring alive its new
narrative in a colourful, vibrant, and in a manner that accentuates its
nativity.
The digital news portal will offer a wide range of content choices to the users such as unique
pieces on the burning issues of Tamil Nadu, in various content formats
such as expert opinion pieces, data stories, and videos. With a special
emphasis on youth-oriented topics, ABP Nadu will feature 50 news
stories, 10 special stories, and 20 videos daily for its users. It will
provide 360-degree coverage by showing political
analyses, breaking news, news dissection and in-depth stories across
various beats such as entertainment, education, finance, gaming,
technology, and auto.
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